Screens that pay for themselves: sell the slot you are not using
Your screen already has people looking at it. Sell a slot to the businesses who want those people, and keep up to 92% of what you charge. Most venues cover the cost of the screen with one local advertiser.
No credit card required • Cancel anytime • From £10/Screen/month
A screen is usually a cost, and it does not have to be
Every venue that puts up a screen signs up to a monthly bill and a bit of admin, in exchange for information that used to be on paper. That is a fair trade, but it is only half the value sitting there.
A leisure centre has four hundred people a day walking past its reception screen. The physio two streets away would pay to reach them, and has no way to. A care home has families visiting every afternoon, which is exactly the audience a local solicitor doing wills and lasting power of attorney wants, and there is no route between the two. A village hall books out to sixty groups a year and cannot afford a screen at all, while three local trades would happily fund one for a slot on it.
Why venues do not sell the space they already have
Invoicing a local business is a faff
Chasing forty pounds a month from the chip shop is not worth anyone's afternoon, so it never starts.
Somebody has to make the advert
If selling a slot means designing artwork for the advertiser, the venue becomes an agency it never wanted to be.
Nobody knows what to charge
Without a number to start from, the conversation does not happen. Most venues undersell or never ask.
Fear of the screen looking cheap
A reasonable worry. A care home lounge is not a billboard, and the wrong advert in the wrong room damages trust.
The selling, the artwork and the money, handled
An AdSpace is a slot on your Board that an advertiser can book and pay for. The booking page, the payment and the proof that it played are all part of the product, and the money lands in your account. The full detail is on the advertising page.
Decide what is for sale
A strip on one Board, a full slot in the rotation, or nothing at all on the screens where it would not suit. You choose per Board.
Point a local business at it
They book and pay through a page, so you are not raising invoices or chasing anyone.
Keep up to 92%
You set the price. The commission depends on your plan, and on the Professional tiers you keep the overwhelming majority of it.
What a paid slot actually looks like
An advert sits inside your Board, in the space you set aside, not over the information people came to read.
Who buys a slot, and from whom
Leisure centres: physios, sports shops, coaches
Hundreds of people a day who have already decided to exercise. That is a better audience than most local advertising money can buy.
Care homes: solicitors, chiropodists, hairdressers
Visiting families, in the right frame of mind, for services aimed at exactly that group. Keep it to the entrance screen and out of the lounge.
Pubs and cafes: breweries, taxis, the gym next door
Suppliers often have marketing budget for exactly this, and the conversation is easier because you already buy from them.
Village halls and community centres: the screen funds itself
Two or three local trades between them cover the cost, which is often the difference between having a screen and not.
Why this works when selling advertising usually does not
You are not the one invoicing
Booking and payment happen through the product, so nobody at your end is chasing a small monthly sum.
You keep control of taste
You decide which Boards carry advertising and which do not. A lounge can stay a lounge.
Proof that it played
Advertisers get a record of when their slot ran, which is what makes them renew.
It is on every plan
Including Free. The commission you keep is what changes, so you can test the idea before you pay for anything.
The screen still does its job
Advertising sits alongside the timetable or the menu, not instead of it.
One advertiser usually covers it
At £10 per Screen/month, the maths does not need to be clever.
Common questions about making a screen pay
Do I have to sell advertising?
No. It is off unless you turn it on, and you can run every screen with no advertising at all.
What do I charge?
You set the price. What a local business will pay depends on how many people pass the screen and who they are, so start with the traffic you actually have.
How much do I keep?
Up to 92%, depending on your plan. The rate for each plan is shown on the pricing page.
Can I keep adverts off some screens?
Yes. It is decided per Board, so the entrance can carry a slot while the dining room carries none.
Who makes the advert?
The advertiser supplies it when they book. You are not designing artwork for them.
The audience is already there
Start free, put a screen up, and see what one local advertiser is worth to you.